Earnings Play of the Day FINL 9.27.2012

Out of the last 4 earnings reports the stock rallied twice and sold off twice. The near term at the money straddle is indicating a move of around $2.35 (10.9%). The stock has moved on average 11.3% on earnings over the past 4 quarters  This gives us an upside measure move target of $25.05 and a downside target of $20.35. 

Trade: Buying the Oct 22.5 Straddle for $2.35

Risk: $235 per 1 lot

Reward: Unlimited

Notes: The straddle is implying a move of 10.90% but the stock moves on average 11.30% after earnings.